Your privacy matters to SX7777. This policy explains exactly what personal information we collect when you use our platform, why we collect it, how it is stored securely, and what rights you have over your own data as a Pakistani player.
Before you read the full policy, here is what SX7777 commits to on privacy — in plain words, not legal boilerplate.
This Privacy Policy ("Policy") describes how SX7777 ("we," "us," "the Platform") collects, processes, stores, and protects personal information belonging to registered players and visitors ("you") of the SX7777 website and related services at sx7777.ws.
SX7777 is committed to protecting your privacy. We understand that Pakistani players are increasingly aware of how their data is used online — and that trust is built through transparency, not vague reassurances. This Policy is written to be fully understood, not to confuse you into compliance.
By creating an account on SX7777 or continuing to use the platform after this Policy is updated, you acknowledge that you have read and accept its contents. If you have questions about anything in this Policy, contact us at support@sx7777.ws before proceeding.
SX7777 is an online real-money gaming platform serving Pakistani players across all major cities — Karachi, Lahore, Islamabad, Peshawar, Quetta, and beyond. The platform offers sports betting including PSL and football, casino games such as poker, Teen Patti, and slots, live dealer tables, fishing games, and esports betting — all transacted in PKR.
To provide these services, SX7777 must collect and process certain personal information about its players. This is unavoidable: KYC verification requires identity data, payment processing requires financial details, and responsible gaming obligations require activity monitoring. This Policy exists to explain exactly what data SX7777 collects and why, in a way that is genuinely informative for Pakistani players rather than a compliance formality.
SX7777 acts as the data controller for personal data collected through the platform. This means SX7777 determines the purposes for which your data is processed and is responsible for ensuring it is handled in compliance with applicable data protection laws.
SX7777 collects personal data through three channels: information you provide directly, information generated automatically by your use of the platform, and information received from third-party service providers involved in our operations.
SX7777 does not collect sensitive personal data categories such as biometric data (beyond liveness checks required for KYC), health information, or religious beliefs. The KYC liveness image is used solely for age and identity verification and is not retained beyond the verification process.
Every piece of data SX7777 collects is used for a specific purpose. The following list covers all processing activities that SX7777 undertakes using player data:
SX7777 processes personal data on the following legal bases, depending on the purpose of processing:
Where SX7777 processes data on the basis of legitimate interests, we conduct a balancing test to ensure that our interests do not override your right to privacy. The outcomes of these assessments are documented internally and available to our data protection officer.
SX7777 does not sell your personal data. We share it only in the following circumstances and only to the extent necessary for each purpose:
All third parties with whom SX7777 shares personal data are required to handle that data in compliance with applicable data protection law and to use it only for the specific purpose for which it was shared.
Given that all SX7777 transactions occur in PKR through Pakistani payment infrastructure — Easypaisa, JazzCash, and bank transfers — the handling of financial data is particularly relevant to our Pakistani players.
SX7777 stores the details needed to process your transactions: your registered payment account identifier, transaction amounts in PKR, timestamps, and references. SX7777 does not store full card numbers — card transactions are tokenised by our payment processor and only a masked reference is retained on the SX7777 side.
Financial transaction records are retained for a minimum of five years from the date of the transaction to comply with anti-money laundering and financial reporting obligations. This is a legal requirement and not a discretionary choice.
SX7777 will never ask you to share your full Easypaisa or JazzCash PIN, your internet banking password, or your card CVV through any communication channel. If you receive such a request claiming to be from SX7777, treat it as fraudulent and report it to us immediately.
SX7777 uses cookies and similar technologies on its website and mobile interface. A cookie is a small text file stored on your device that helps the platform function correctly and improves your experience.
The following types of cookies are used by SX7777:
Essential cookies cannot be disabled — they are required for SX7777 to function. Analytics cookies can be opted out of from the cookie settings panel accessible at the bottom of the SX7777 homepage. SX7777 does not use third-party advertising cookies or social media tracking pixels.
SX7777 applies technical and organisational security measures appropriate to the nature and sensitivity of the data it processes. These measures include:
No online platform can guarantee 100% security against all possible threats. If SX7777 becomes aware of a personal data breach that affects your rights, we will notify you within 72 hours of becoming aware of it, along with details of what occurred and what steps SX7777 is taking in response.
SX7777 retains personal data only for as long as it serves its documented purpose or is required by law. Specific retention periods for each category of data are as follows:
When the retention period for any data category expires, SX7777 either deletes the data permanently or anonymises it so that it can no longer be attributed to any individual player.
As an SX7777 player, you have the following rights over your personal data. All rights can be exercised by contacting us at support@sx7777.ws. SX7777 will respond to all data rights requests within 30 days.
SX7777's platform and all associated services are strictly intended for individuals aged 18 years and above. SX7777 does not knowingly collect personal data from anyone under 18.
If SX7777 discovers that personal data belonging to a minor has been collected through an account created in breach of our age requirements, that data will be deleted and the account closed immediately. Any balance associated with the account will be handled in accordance with our Terms and Conditions.
If you believe a minor has created an account on SX7777 using false information, please report it to support@sx7777.ws immediately. We will investigate and act on all such reports with urgency.
SX7777 sends promotional communications — about bonuses, new games, PSL betting markets, and platform updates — only to players who have explicitly opted in to receiving them. There are no opt-in communications sent to players who have not consented.
If you have opted in, SX7777 may contact you via SMS to your Pakistani mobile number, email, WhatsApp, or push notification if you have the SX7777 app installed. You will never receive marketing calls from SX7777.
To opt out of all marketing from SX7777 at any time:
Opt-out requests are processed within 24 hours. Transactional communications — such as deposit confirmations, withdrawal notifications, and account security alerts — are not affected by marketing opt-out preferences, as these are required to deliver the service.
SX7777 may update this Privacy Policy from time to time to reflect changes in the platform, our data practices, or applicable legal requirements. When material changes are made:
Your continued use of SX7777 after the effective date of any updated Policy constitutes your acceptance of the revised terms. We recommend reviewing this page periodically — especially before making large deposits or withdrawals, as payment handling practices may evolve.
If you have any questions, concerns, or requests relating to this Privacy Policy or to your personal data held by SX7777, please contact our support team. We aim to respond to all privacy-related queries within 5 business days and to formal data rights requests within 30 days.
SX7777 takes every privacy query seriously. Whether you want to understand how a specific piece of data is used, request a copy of everything we hold on you, or exercise your right to erasure — our team is ready to help without making the process unnecessarily difficult.
SX7777 was built for Pakistani players who want a fair, safe, and transparent gaming experience. Your data is protected, your PKR payouts are fast, and our team is always on hand if you have any concerns.
18+ | Terms & Conditions | Responsible Gaming | FAQ